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London, 16 July 2010- Founded in 2004, Rapha is an English company that has quickly gained a reputation for creating some of the finest cycling clothing and accessories available. With products designed for the discerning rider, the company stands for a blend of style and optimum performance.

The new Rapha Cycle Club opened in May for a limited period of three and a half months as a celebration of road racing. Based in the heart of London, the club combines gallery, shop and café, to create a hub where cycling enthusiasts can share their passion for riding. Sharp were delighted to provide an EPoS system for both the shop and cafe and worked closely with Rapha to determine the best solution for each, ultimately choosing 2 units of the UP3500 EPoS terminal. Each terminal features a Star Micronics thermal printer and cash drawer. The solution is unique because it features a live trial of a web based reporting tool, ExNow, which allows the store managers anytime anywhere access to their sales data.

The Sharp UP3500 EPoS terminals and software solution have already seen many business benefits for Rapha Cycle Club, including:

* An easy to view bright colour touch screen that gives an intuitive user interface
* An integrated customer display that provides accurate information to customers
* Fast clerk sign on with the Sharp contactless clerk key system
* Quick thermal printing and professional receipts with the Star TSP650 series printer
* Live real-time web reporting with accessibility from any PC/MAC
* The facility to save sales reports as Excel.

Stuart Clapp, responsible for the day-to-day running of the club, commented, “All the staff at the store have found the Sharp UP3500 EPoS system extremely easy to use. Up till now, Rapha have focused on the online retail space and expanding into a clicks and mortar operation has forced us to learn new skills. Thanks to the user friendliness of the Sharp EPoS system, the transition has been very smooth, allowing us to focus on selling rather than operating a complicated till set-up. As an added benefit, the contemporary design of the Sharp machine has also blended in perfectly with the pared-down styling of our shop.”  

Sharp offer a full range of Electronic Cash Registers and EPoS terminals suitable for retail and hospitality businesses of all sizes. For more information please visit: www.sharp-pos.co.uk

-ENDS-

For further information please contact:
Jasper Credland
PR & Communications Manager
Sharp Electronics (UK) Ltd
Tel. 020 8734 2134
Mob. 07808 479 161
E-mail: jasper.credland@sharp.eu
Web site: www.sharpnews.co.uk  (includes RSS news feed)

Contact details for publication
UK consumer enquiries: 0800 262 958
UK business customer enquiries: 0800 138 5051

Notes to editor
About Sharp Corporation
Founded in Japan in 1912, Sharp Electronics is a leading developer and manufacturer of electronic equipment, appliances and components for the consumer and business markets, with a key focus on high definition LCD, photovoltaic (solar electric) systems and document solutions. It can claim one of the widest portfolios of business and lifestyle products under a single brand name in the world. On its home turf in Japan – the birthplace of technology, Sharp outsells all other brands in LCD TVs.
The Corporation employs 54,000 people, of which nearly half are employed outside Japan. It operates in 25 countries / regions and its products are distributed to 164 countries worldwide. As of March 2010, annual turnover is in excess of Yen 2,755 billion.
Sharp is listed on the FTSE4Good Global Index and aims to be an environmentally advanced company that balances business growth and environmental protection. To help equalize greenhouse gas emissions, Sharp focuses its extensive research and development on energy-saving and energy-creating products.
The head office of Sharp Electronics (UK) Ltd is at Stockley Park in Uxbridge, West London. The company employs approximately 180 people within its Consumer Electronics and Business Product Divisions and consolidated annual UK turnover to 31 March 2010 was £509,817,000.  Sharp is the world’s largest manufacturer of solar photovoltaic (PV) cells and modules and, in the UK, launched its first PV manufacturing plant in Wrexham in 2004 to support the growing PV market across Europe.
Sharp Electronics (UK) is partnering The Prostate Cancer Charity in an effort to raise awareness of the most common cancer in men. As part of a series of fundraising events to help raise £100,000 for the charity, Paul Molyneux, Sharp UK’s Managing Director, is currently completing the gruelling Race Across America (RAAM), a 3,000 mile cycle race from the West to East coast of the USA, taking in 14 states in just seven days – 430 miles a day and climbing to heights of over 100,000 feet.

© 2010, Sharp Electronics (UK) Ltd. Specifications are subject to change without notice. E&OE.

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